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Category Finalist – Play, Learning & Recreation

Investie: Get paid to learn about money

Investie is a gamified financial literacy app designed to help Gen Z build confidence with money. Inspired by Duolingo, the app transforms complex topics like credit cards, budgeting, investing, and saving into short, interactive lessons that take only a few minutes a day.
What makes Investie different is its personalization. With user permission, the app adapts learning content based on real financial behaviours and life events, delivering relevant education exactly when users need it. Investie combines gamification, rewards, and accessible design to make financial education engaging, approachable, and habit-forming for young adults.

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About the Designer

Lily Li , OCADU

Hi! I’m Lily. I am the founder of Investie and the president of Student Association of Industrial Designers at OCADU. I love anything startup related. My favourite podcast is Diary of a CEO.

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